WhatsApp Business API Message Templates 2025 | Wapilot.io Template Setup

In 2025, businesses cannot rely on manual messaging to connect with customers. With WhatsApp Business API Message Templates, companies can now automate conversations, send bulk notifications, and provide real-time customer support. Tools like Wapilot.io make this process seamless, cost-effective, and scalable for businesses of all sizes.

This guide will walk you through everything you need to know about WhatsApp Business API Message Templates in 2025, including how to set up templates, use cases, onboarding steps, and why Wapilot.io is the best platform to manage your WhatsApp marketing.

 

What Are WhatsApp Business API Message Templates?

WhatsApp Message Templates are pre-approved, reusable messages that businesses can send to customers through the WhatsApp Business API. Unlike normal chats, templates allow companies to send bulk notifications, reminders, promotional campaigns, and customer support updates while staying compliant with Meta’s WhatsApp policies.

 

Some common template categories include:

• Transactional Templates – Order confirmations, invoices, shipping updates.
• Promotional Templates – Offers, discounts, festive campaigns.
• Support Templates – Appointment reminders, ticket updates, feedback requests.
• OTP & Authentication Templates – Login verification, payment authentication.

By using these templates, businesses save time, reduce manual effort, and ensure fast customer engagement.

 

Why WhatsApp Business API Message Templates Are Important in 2025

With 5 billion+ active users on WhatsApp, businesses can no longer afford to ignore this channel. Here’s why message templates are crucial:

• Higher Open Rates – WhatsApp messages have 98% open rates compared to email.
• Personalization – Templates can be customized with dynamic variables (e.g., name, order ID).
• Automation – Send thousands of messages instantly using tools like Wapilot.io.
• Global Reach – Connect with customers worldwide in their preferred language.
• Compliance – All templates go through WhatsApp approval, ensuring policy compliance.

 

Step-by-Step Guide: WhatsApp Template Setup (2025)

Setting up a template in Wapilot.io is simple and requires no coding. Here’s the onboarding process (based on the official guide and reference video):

Step 1: Register on Wapilot.io

• Visit Wapilot.io and create your account.
• Choose a WhatsApp Business API plan that suits your needs.

Step 2: Connect Your WhatsApp Business Account

• Link your Facebook Business Manager with Wapilot.
• Verify your phone number and business details.

Step 3: Access the Template Section

• In your dashboard, go to Message Templates.
• Click Create New Template.

Step 4: Select Template Category & Language

• Choose a category: Transactional, Promotional, or OTP.
• Pick your preferred language (multi-language support available).

Step 5: Write Your Template Content

• Add header, body, footer, and CTA buttons.
• Use variables (like {{name}}, {{order_id}}) for personalization.

Step 6: Submit for Approval

• Once created, submit the template to Meta for approval.
• Approved templates appear in your Wapilot dashboard, ready for use.

 

Best Practices for WhatsApp Business API Templates

To make your campaigns successful, follow these tips:

✅Keep templates short, clear, and professional.

✅Use variables for personalized communication.

✅Add call-to-action buttons (e.g., "Shop Now", "Track Order").

✅Avoid spammy language like “FREE” or “Click Urgently”.

✅always follow WhatsApp Business Policy for approvals.

 

Use Cases of WhatsApp Templates in 2025

• eCommerce & Retail – Order confirmations, delivery updates, product promotions.
• Healthcare – Appointment reminders, lab report delivery, prescription renewals.
• Education – Course enrollment updates, exam schedules, fee payment reminders.
• Travel & Hospitality – Ticket booking confirmations, itinerary updates, hotel check-in alerts.
• Banking & Finance – OTPs, loan status updates, EMI reminders.

With Wapilot.io, businesses in every sector can automate customer engagement and increase ROI.

 

Why Choose Wapilot.io for WhatsApp Business API?

While there are multiple WhatsApp API providers, Wapilot.io stands out in 2025 because of:

• 🚀 Affordable Pricing – Only ₹500/month with no hidden renewal charges.
• 📢 Bulk Messaging Automation – Send unlimited promotional & transactional messages.
• 🎯 Advanced Flow Builder – Drag-and-drop automation setup (no coding required).
• 📊 Real-Time Analytics – Track delivery reports, open rates, and conversions.
• 🔒 Secure API Integration – Safe and compliant with WhatsApp’s official guidelines.
• 🌍 Multi-Language & Global Support – Send messages in regional and international languages.

With these features, Wapilot.io is the perfect choice for businesses that want to scale customer communication on WhatsApp.

 

Official Meta WhatsApp Business API Documentation

For businesses setting up WhatsApp Business API Message Templates in 2025, it’s important to stay compliant with Meta’s official policies. While platforms like Wapilot.io simplify the onboarding, template approval, and automation process, you can always refer to the Meta WhatsApp Business API Official Docs for complete technical guidelines, best practices, and compliance requirements. Following these standards ensures that your templates are approved faster, remain policy-compliant, and deliver a seamless customer experience.

 

FAQs on WhatsApp Business API Message Templates (2025)

Q1. How do I create a WhatsApp Business API Message Template in 2025?

You can create templates via providers like Wapilot.io by choosing a category, adding personalized variables, and submitting them to Meta for approval.

Q2. What is the approval time for WhatsApp templates in 2025?

Approval usually takes 24–48 hours, depending on Meta’s review process.

Q3. Can I use WhatsApp Business API for promotional campaigns?

Yes, since 2022, WhatsApp allows promotional & marketing templates as long as they comply with Meta’s guidelines.

Q4. How much does WhatsApp Business API cost in India?

Pricing varies, but Wapilot.io offers full features at just ₹500/month, making it one of the most affordable providers.

Q5. What are the different types of WhatsApp templates?

The main categories include transactional, promotional, OTP/authentication, and customer support templates.

Q6. Do I need coding knowledge to set up WhatsApp templates?

No. With no-code platforms like Wapilot.io, you can create and deploy templates easily.

Q7. Is bulk WhatsApp messaging legal in 2025?

Yes, if you use approved templates through an official WhatsApp Business API provider like Wapilot.io.

Q8. Which industries benefit most from WhatsApp Business API templates?

eCommerce, healthcare, travel, banking, and education are the top industries leveraging templates in 2025.

 

Final Thoughts

In 2025, WhatsApp Business API Message Templates are a game-changer for businesses aiming to build direct and automated customer engagement. From transactional updates to promotional campaigns, templates ensure high open rates and strong ROI.

With its affordable pricing, automation tools, and compliance-first approach, Wapilot.io is the best platform to set up and manage WhatsApp templates. Whether you run an eCommerce store, healthcare service, or financial institution, Wapilot.io helps you stay connected with your customers—effortlessly.

👉 Start your WhatsApp Business API journey with Wapilot.io today and unlock unlimited growth opportunities.

Learn More: How to Manage Contacts in WhatsApp Business API | Wapilot Contact Management